[레포트(report) ] Strategy_environ / e-Transformation B.
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[레포트(report) ] Strategy_environ / e-Transformation B.
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e-Transformation B. Lee, Spring 2003 Str...
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레포트 Strategy_environ / e Transformation B.
e-Transformation B. Lee, Spring 2003 Str...
e-Transformation B. Lee, Spring 2003 Strategy_Environment Analysis Learning Objectives The importance of developing forecasts Why environmental scanning, monitoring, and collecting competitive intelligence are critical inputs to forecasting The impact of the general environment on a firms strategies and performance How forces in the competitive environment can affect profitability How a firm can improve its competitive position by increasing its power vis- vis forces in the competitive environment How trends in the general environment and forces in the competitive environment can affect performance The concept and implications of strategic groups 기업의 외부environment과 전략(strategy)과의 관계 General Environment Key Components Impact of General Environmental Trends on Various Industries Birds eye view Tools and Steps for Business Environment Analsysis SWOT Analysis Porters Five Force model (1) SWOT Analysis SWOT - Example (2) Competitive Model Further Investigation of More directly relevant forces in your...
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